FACELAB

The Brief

Facelab is a brand by Arpine Bandaryan, a renowned Brow Lam + Lash Lift perfectionist since 2016, who gained recognition through features on platforms like InsiderBeauty. With a passion for enhancing natural beauty, Arpine has expanded her expertise into product development, launching her first offering, an Eyebrow Oil, or "brow elixir," in March 2024. As a new brand, Facelab aims to establish itself as a trusted name in the beauty industry, providing high-quality, innovative products that enhance and nourish eyebrows.

Objectives:

Develop a brand identity that reflects Facelab's commitment to enhancing natural beauty and providing high-quality, innovative beauty products.

Create packaging for the Eyebrow Oil that communicates its benefits, uniqueness, and premium quality.

Design branding materials that convey Facelab's expertise, professionalism, and dedication to customer satisfaction.

Ensure consistency across all branding elements to establish a strong and recognizable brand presence in the beauty industry.

SERVICES:

Logo Design

Packaging Design

Photography

In Progress…